Move New Musculoskeletal Therapy

Move New Musculoskeletal Therapy combines manual therapy (like massage) with functional movement and strength training. Their approach is simple: holistic, realistic, and actually fun.

Principal therapist and owner Rhys merges extensive academic knowledge with real lived experience. We worked together to create a branding that combined the old and the new, with a unique, bold identity balancing historical anatomical illustrations with data shapes in a cyber brutalist style.

other branding & visual identity projects

other branding & visual identity projects ☆

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print & merch design